openED archive identity

 

openED archive logo

 

openED archive Official logo

 

openED archive logo legacy colors

Legacy color scheme

The openED archive is the community archive of the Urbana-Champaign Independent Media Center (UCIMC) located in Urbana, IL. The archive contains a variety of materials about the establishing of the UCIMC, including: back issues of the Public i and other indymedia, radical newspapers and magazines, Illinois zines, WRFU radio recordings and more. [The UCIMC’s mission is to foster the creation and distribution of media and art that emphasizes underrepresented voices and perspectives, and to promote empowerment and expression through media and arts education.]

openED archive logo linocut

Linocut source for logo

The logo is based on a linocut print I created which made this a fun project. The type was based on an existing open font from The League of Moveable Type named League Mono. Being able to form the logo in this way paid homage to the UCIMC’s history of independent publishing, media and art work.

openED archive bird inspiration

UCIMC birds

The logo’s icon is inspired by a bird motif used continuously in UCIMC’s working groups, demonstrations, art and other visual collateral. This image only displays a small sample of birds displayed throughout the building. I worked at the archive as a research assistant, so after repeatedly encountering this bird motif, it was obvious to utilize it for the archive’s identity.

openED archive icons

openED archive icons

openED archive display

openED archive case display

openED archive logo posters

Poster/Signage series